Monday 30 January 2017

Print Brief Research

Research
 BFI Film Festival programme front cover. How many of the 12 key conventions of magazine covers can you see? In what way does this print product differ from a traditional magazine cover? How have the designers made this programme visually interesting?

Title of publication 
this programme does contain some key conventions of a magazine cover like the title of publication which is the BFI logo that is in the top third of the cover like it would be in a magazine cover. The font and design of the BFI logo is the same throughout other type of medias like their websites to allow readers to recognise the organisation.

Slogan 
A slogan is usually seen in a magazine as a short catchy statement used to 'sum-up' the magazine. It can be argued that the front text on this programme is the slogan for this programme as it describes what the programme is about and stands out to consumers.

Central image
there is not really a central image on the programme. the text is where the image is usually however there does seem to be a image beneath the text which is unrecognisable in this picture. It does seem to be a pair of eyes but I am unsure.

"Flash" This BFI programme doesn't offer any sell lines apart from the main text/slogan and the dates.

Colour scheme 
there is hardly any colour besides the red, purples and whites within the main text. which centrals the eyes to that text and then the text around it like the BFI logo and dates of the festival.

Language 
there is hardly any text on the programme but the text that is there is blunt and straight to the point, with no unnecessary information.
 



3) Find at least 5 arts centre or cinema programmes/brochures aimed at a similar target audience to your project (arthouse cinema). For each one, pick out one design idea that you could use in your own print work

I think the colour scheme of the blue and black text creates a professional feel and look to the brochure so I'll use the same colour scheme in my own print work for the same feel.





















The dramatic main image creates an intense feel. I'd liked to recreate that with my own main image.





















I like the editing of the images on this brochure, I think it fits the art house genre well. I'd like to experiment with the editing of my images similarly to this. 























Although we are supposed to take ideas from the brochures I think for this one I think I'm going to learn not to put so much information onto the page as to me it looks a bit too messy for my own idea of my brochure.






















4) Find at least 5 contents pages from arts programmes or magazines. How are contents pages designed? How do they use a combination of text and images to create an effective design?

Image result for arthouse film brochures     
Both of these contents page both come from the same place and you can tell by colour scheme and fonts. the red colour is used to highlight the main subjects of the page. you can't see it well but I'm guessing the red text is the film titles and the black is a short description of those films. although it may be a simple design it is an effective one as its easy to read and understand and also its a consistent design.



I think this contents page is really original and creative. it uses the images from the contents within the brochure to create a face and I think its a really interesting design. you could say that it takes away from the text but i think it actually draws readers in with the design and makes them want to read what the contents actually are.


















 I think the way the designer used the text as part of the design really allows an interesting look of the contents page. it is still quite a simple design but i think that fits the beauty themes and the images on the page.












Wednesday 25 January 2017

MEST2 Film Pitch

Title and tagline:

Bent

Topic from brief:

urban life, friendship and romance.

Genre
:

Romantic teen drama.

Log-line
A young girl must put her feelings aside in order to save her friendships.

Narrative structure for full 30-minute film : 
It begins with the main character being introduced with a day in her life sort of way , show casing her normal day to day routine and home/school life and then the same type introduction happens for each of the characters and then it'll show a normal day for them all as a group, establishing the dramatics and chemistry of the group together. Around the middle it becomes clear that the main protagonist has feelings for one of her friends, who is also a girl. This sets up trouble within the twos friendship and the groups friendship.


Main protagonist, their desires, the conflicts they encounter etc.: 
the main protagonist is called Rez, she is 16 and mostly happy. she is a shy bookworm but she dreams about being "cool". she loves her friends but when she begins to notice stronger feelings for one of her best friends, she struggles with not wanting to ruin their friendship and also the fact that her friend is also a girl.

Other characters and their role/audience appeal: 
Kendra is a bright lively girl who loves being creative and stylish. In some parts of the film she will slightly be the antagonist as she won't feel the same way about Rez and also struggle with not wanting to ruin their friendship. she will accept Rez but will feel uneasy about the situation. Arlo is the male within the group and allows for some comical release from the tension within the film. Arlo is known for his humour and not really getting along with other boys his age.

Target audience for your film (age, gender, social class, interests etc.):

-mostly Teens/young adults possibly people aged 20s to late 20s.
-mostly female audience due to main character and genre.-middle class/good education or still in education.
-because of themes they should be accepting of lgbt+ community or even be part of it themselves.
-would enjoy other teen dramas especially TV series.


The three-minute extract you will make and where it would appear in the film:
it'll be a library scene with the main protagonist and her love interest. it'll be the first time in the film where the main character will experience awkwardness due to her feelings.


BBFC Institution research


 The BBFC institution is responsible for bringing a degree of uniformity to the classification of film nationally and classifying video recordings offered for sale or hire in the UK.. it is funded solely from the fees it charges for its services, calculated by measuring the running time of films or DVDs submitted for classification.The BBFC isn't a profit organisation and doesn't receive any fees from government or film industry. It is completely independent organisation with no link to the government. 

For the rating process an examiner will log details about what they watch. general context of the film,plot, characters and individual scenes also noting timings of key moments within the film including camera angles, type of shots and lastly they' take note of the bad language, sex and drug references. Reports include a brief synopsis of the work, details of the issues and an argument in support of the recommended age rating. Most decisions are straightforward and are based on the BBFC's guidelines.

 films are allowed to be shown to a wider audience appropriate for that certain film so long as they remain within the law and are not potentially harmful. there are several things the BBFC look out for:
- whether the film is in conflict of the law.
-if the film will cause any harm at the age rating concerned. this includes any harm that may result from potential viewers, any 'moral harm' that may be caused like desensitising viewers.

The Dark Knight was rated 12A which created a lot of press coverage and complaints from those who thought the violence was too strong for a 12A rating. I do agree with the rating because like the case study for the film on the BBFC website it does point out that most of the violence is focused on and mostly blocked out by actors bodies and camera angles however i understand the complaints as the film is quite gritty and menacing.

What are the guidelines for a 15 certificate?
The work as a whole must not endorse discriminatory language or behaviour, although there may be racist, homophobic or other discriminatory themes and language.Drug taking may be shown but the work as a whole must not promote or encourage drug misuse.Dangerous behaviour should not dwell on detail which could be copied. There may be strong language. Very strong language may be permitted, depending on the manner in which it is used, who is using the language, its frequency within the work as a whole and any special contextual justification.There are no constraints on nudity in a non-sexual or educational context. Sexual activity may be portrayed, but usually without strong detail.There may be strong threat and horror. A sustained focus on sadistic or sexual threat is unlikely to be acceptable.Violence may be strong but should not dwell on the infliction of pain or injury.There may be detailed verbal references to sexual violence but the depiction of sexual violence must be discreet and justified by context.


 Attack the block.
The film contains frequent strong language from the start, Under the current BBFC guidelines, where only infrequent strong language is permitted at 12A, the film was automatically a 15 category within the first reel.